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Humongous Entertainment

Project Type

Film / TV / Video Games

Role

Marketing Consultant, Digital Strategy & Brand Development

• Developed branded pitch decks and promotional video content to support new product and TV adaptation initiatives based on beloved children’s game IP. Created hand drawn assets and pitch desks that showed Pajama Sam grown up, as a teenager.
• Collaborated with internal stakeholders to align creative assets with Humongous brand identity, audience engagement goals, and legacy franchise tone.
• Created and pitched original children's TV show concepts to outside companies like Netflix and Apple+, including world-building, episode arcs, and character development.
• Designed marketing materials for internal and external use, helping to visualize brand expansion into new media platforms.
• Produced sizzle reel short solo and by hand using Adobe Character illustrator.
• Developed narrative for pilot episode, first season, and television series as a whole.

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