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Skills & Tech
Project type
Digital Marketing & Film Production
EDUCATION:
M.F.A. Film/TV Production Asbury University
B.A. Mass Communications from UCLA
Certificate in Digital Marketing from UCLA Extension
PROGRAMS: Adobe Photoshop, Adobe Premier, FinalCutPro X, Microsoft Office, Keynote, Canva, Bookbrush, Airtable
AI: Chat GPT 5, Sora, Claude
SOCIAL MEDIA: TikTok, Instagram, Pinterest, Facebook
AD PLATFORMS: Meta, AMS (Amazon), Google
DATA: Able to evaluate core KPIs, including impressions, CTR, ACOS, ROAS, Conversation Rate, CPC, CAC, and more to determine ad performance on multiple platforms. Capable of running A/B tests on creative and managing ad budgets of $5,000 or more.
GEAR: DJI Mini Drone, Canon Mirrorless Camera, Zoom H4N audio capture, lenses, LED Light Setup
SKILLS: Protecting legacy IP while finding ways to reach new audiences (Disney, Humongous), Narrative Creation, Community Building for Indie brands and fanfoms (Emerald Lion Press), Viral Campaign Creation (Sony).